Download Book Selling Today: Partnering to Create Value, Canadian Edition, 8th Edition - E-Book

Original PDF (without Cover and Beginning) by Gerald L Manning; Michael Ahearne; Barry L Reece; H.F. (Herb) MacKenzie
Information
Format: Original PDF (without Cover and Beginning) Language: English Publisher: Pearson Canada; 8th edition (Jan. 4 2021) Publication Date of the Electronic Edition: 2021
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ISBN: 9780135762172, 9780135762233,013570488X, 9780135704882
Description
As the world shifts to a greater reliance on digital media, it is appropriate that this text evolves as well. This eighth edition is the first fully digital version of Selling Today: Creating Customer Value. Instructors and students will find that, although the medium has changed, the content is fully consistent with prior editions.This ISBN is for the Pearson eText and may not include any media, website access codes, or print supplement. Much of the western world has experienced a rapid shift from a production-focused to a sales and service focused economy. There are well over a million people employed in sales positions across Canada: more than 10 percent of the workforce. Randstad, a global leader in HR services, identified sales associates and sales representatives as the most in-demand jobs in Canada in 2020.The primary goal of each revision of Selling Today is to develop the finest research-backed and most practical and applied text available in the marketplace. The revision process begins with a thorough review of several hundred articles, books, and research reports. The authors also study popular sales training programs such as Conceptual Selling, SPIN Selling, Integrity Selling, Trusted Advisor, and Solution Selling.
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